A distinctly Asian flavour will envelop the Heinemann Duty Free shop in Terminal 1 of Frankfurt Airport from early March to 3rd May 2013. In keeping with the ‘Magical Asia’ theme, the travel retailer is presenting exclusive products from around the Asian region on a special promotional stage. These will include highlighted goods from the classy Shanghai Tang brand, fragrances from Issey Miyake and popular children’s articles by Hello Kitty. What makes this promotion so special is the fact that Gebr. Heinemann, in partnership with Shanghai Tang, is the only retailer in Germany to operate an outlet for the luxury Chinese brand – the boutique is located in transit area B of Terminal 1. Heinemann is also the only supplier in Europe to stock the brand at an airport.

The Shanghai Tang brand is all about exceptional style and design for both men and women. Colourful patterned shirts, dresses and sarongs are sure to bring spring a little closer for women. What’s more the high-quality, Asian inspired accessories on the Heinemann promotional stage will complete any outfit; these include Shanghai Tang purses and clutch bags in a range of colours (some featuring the brand’s characteristic star) together with large, matching bracelets to lend an exotic air to the springlike image. Men can also pick up vibrant shirts with exciting accessories: double-sided scarves in pashmina, cashmere and silk, embroidered with symbols for luck and success, provide an invigorating contrast to winter outfits as spring approaches. To enhance the spring wardrobe, Heinemann is also featuring refreshing scents for men and women: the flowery new Pleats Please for her and L’Eau d’Issey pour Homme for him are both created by Issey Miyake.

The oriental influence is also reflected in the spirits on Heinemann Duty Free’s Asian stage, with new Bombay Sapphire East fitting the bill perfectly: exotic aromas of Thai lemon grass and spicy black pepper complement the savoury nose of juniper. Looking for a special gift for those back home? Fruity Pommery Cuvée Louise in an elegant Shanghai Tang bag will enrich anyone’s wine collection.

Hello Kitty is the best-selling character appearing on countless products – and needless to say, Heinemann has not overlooked the Japanese kitten. Items starring the Hello Kitty design are sure to brighten time spent waiting to board for the youngest travellers.