Shortly before taking off from G. Marconi Di Bologna Airport, passengers can now pick up some great value goods from the large new Duty Free shop. Not only has the shop been expanded massively as part of ongoing renovation work at the airport Italy's first Gebr. Heinemann brand shop has also been renamed Heinemann Duty Free. At 650m², the shop is now five and a half times bigger than before.

For travellers passing through Bologna, the opening of the shop means a bigger choice of perfumes, cosmetics, spirits, confectionery and accessories, all from leading international brands, and all at low prices. Heinemann has also devoted a large proportion of floor space to its new Regionals Market concept. Eye-catching features to bring the Italian dolce vita to life include an olive tree surrounded by blackboard-finish shelves specially decorated by a chalk artist. Air passengers can now enjoy the aromas and tastes of Italy as they await take-off – from real Parmesan and salami to Limoncello, wines and Italian confectionery.

At present, a second Duty Free shop is undergoing renovation in the airport’s non-Schengen zone. By the middle of the year the shop will span some 360m², giving it four and a half times more floor space than before the conversion. Both Heinemann Duty Free shops incorporate the modern walk-through layout.

Heinemann – one of the top three players on the international travel retail market – has been operating the Duty Free shops in Bologna since March 2011 in partnership with Italian subsidiary Travel Retail Italiana and its 27 employees. Together with the airport, the joint official opening will be celebrated in early May.